Influencer Campaign

pierced

Launch Strategy Influencers Content House

We launched an all-women, Gen-Z podcast network.

Our team faced an exciting challenge - to help pierced find their first ten creators for their network. Over the span of 3 months, we found the most talented and diverse personalities out there. We set up calls with content creators, talent managers, and agents followed by the pierced team narrowing down the tastemakers that match their brand voice. In total, the girls have 15 million followers across their platforms.

And we didn't stop there - we helped kick off their launch with a 2-day content house filled with bonding events and a launch party. We were involved with finding the house, sending out 300 party invites, finding 4 gifting sponsorships, an iconic piercing booth, taco truck, and photobooth sponsored by Partiful. Trust us, when it comes to building partnerships with a standout network of creators, we know how to make it happen.

** This content was captured by @roxyfalsafi, @thechaserrphoto, and @mik.wild **

Some other cool stuff

See other projects